Thank you for visiting Ambar Diamonds ("we," "our," or "us")! We understand the importance of protecting your privacy, and we are committed to safeguarding the personal information you provide to us when using our website.

This Privacy Policy outlines our practices regarding the collection, use, and disclosure of personal information on our website.

1. Collection of Personal Information

We may collect certain personal information from you when you interact with our website, including but not limited to:

• Information you provide voluntarily: This includes information you provide during the account registration process, such as your name, email address, contact number, billing and shipping addresses, and payment details.
• Information collected automatically: When you visit our website, we may collect unique identifiers from your device, such as temporary identifiers placed in cookies or IP address information. We may also collect information about your device, such as information about the installed operating system, browser, and screen dimensions. Finally, we may also collect information about your usage of the site, such as the pages you visit, the time and date of your visit, and the time spent on those pages.
• Third-party tools: Information may be collected through Google Analytics, a Third-Party tool that helps us analyze your usage of our website in order to improve it. We encourage you to review Google's Privacy Policy. You may also choose to install the Google Analytics Opt-Out Browser Add-On to stop all collection by this tool.

2. Use of Personal Information

We may use the personal information we collect from you for the following purposes:

• To provide and improve our services: We may use your personal information to process your orders, fulfill your requests, communicate with you about your purchases, and provide customer support. We may also use your information to personalize your experience on our website and improve our products and services.
• To send promotional communications: With your consent, we may send you promotional emails about our products, special offers, or other updates that we think may be of interest to you. You can opt-out of receiving these communications at any time by following the unsubscribe instructions provided in the email or contacting us directly.
• For advertising: You may see advertising from us on other websites or applications which may be targeted to you because you viewed this website. We use advertising service providers such as Google and Meta to target ads to users who have viewed this website, or expressed interest in our products and services. If you do not wish to see these ads, please visit the NAI Consumer Opt-Out page.

3. Use of Cookies

We use cookies as strictly necessary for the functioning of this website. For example, we may use cookies storing a unique identifier in order to create and persist a shopping cart when you use our website, or to validate your logged-in state if you've registered for an account and logged in.

We may also use cookies on our site to permit third parties and services providers to deliver our advertisements to you on other websites or apps, as noted above. If you do not wish to see these ads, please visit the NAI Consumer Opt-Out page.

Most browsers automatically accept Cookies by default, but you can choose to set your browser to remove or reject cookies through your browser controls. Please keep in mind that removing or blocking cookies can negatively impact your experience using our site and may cause some features, such as the shopping cart, to work incorrectly or no longer be available.

4. Disclosure of Personal Information

In certain circumstances, we may disclose your personal information to third parties for legitimate purposes subject to this Privacy Policy. Such circumstances may include:

• Service providers: We may share your personal information with third-party service providers that help us operate our website, process payments, fulfill orders, or provide other services on our behalf. These service providers are contractually obligated to only use your personal information as necessary to provide the requested services and to protect your information in compliance with applicable laws and regulations.
• Advertising Service Providers: We may disclose your personal information to advertising service providers to allows them to deliver advertising for our products or services on other websites or apps. If you do not wish to see these ads, please visit the NAI Consumer Opt-Out page.
• Legal requirements: We may disclose your personal information if required to do so by law or in response to a valid legal request, such as a court order, subpoena, or government investigation.
• Business transfers: In the event of a merger, acquisition, or sale of all or a portion of our assets, your personal information may be transferred as part of the transaction. We will notify you via email or prominent notice on our website of any such change in ownership or control of your personal information.

5. Data Security

Our organization takes the confidentiality and security of your personal information very seriously. To ensure your data remains protected, we have implemented a variety of robust security measures. These measures are designed to prevent unauthorized access, use, or disclosure of your personal information. Here’s how we do it:

• Encryption: Where possible, we use advanced encryption technologies to secure your data both when it is stored on our servers and when it is being transmitted between your device and our servers
• Access Controls: We strictly control access to personal information. Only employees who need to access your information to perform their job duties are allowed to do so. We use role-based access controls and regularly review access permissions to ensure they are still necessary.
• Data Anonymization: Where possible, we anonymize personal data to further reduce any risk. Anonymized data means that even if data is accessed inappropriately, it cannot be traced back to an individual.

By implementing these measures, we aim to provide a secure environment for your personal data, protecting it from unauthorized access, use, or disclosure, and ensuring your privacy is respected and maintained at all times.

6. Questions and Requests

Please direct any questions or requests regarding your personal information that is collected by us to us by email at service@bezambar.com.